Post It is soft, cool-toned shade of cool cyan. It is better contrasting with white. This color combines beautifully with warm red, warm green or warm magenta
| Inverse Color | #ff8b4b |
| Complementary Color | #b43f00 |
| Color Shade: | cool cyan (201.33° hue) |
| Color Temperature: | cool |
| Lightness: | 35.29% (better contrasting with white) |
If you're looking for a similar cool cyan shade, there are some better alternatives to Post It Color. The Blue League color for instance is a darker and a bit more faded option, however this color has a mid cyan bias. Consider a darker and more soft alternative called Blue Heist (#006384) for more calm effect. Try Fjord Blue as it also a bit more faded and calm.
#b43f00 is the best complementary color to Post It. Warm red shades generally complement the cool cyan hues best as they are found on the opposite end of the color wheel. The most popular #0074b4 complementary color is Fire, as it offers maximum contrast and grab the viewer's attention.
The analogous palette of warm cyan, cool cyan, and cool blue colors offers a soft combination of similar cool shades. The analogous colors of Deep Cerulean are #00b499 and #001ab4. Thus found on the left and right of #0074b4 on the color wheel with a 30° gap. Consider matching Persian Green and International Klein Blue colors as they work well with Post It.
The split-complementary Post It palette consists of #b49900 and #b40019 colors. They can be found 30° apart on either side of the complementary color (#b43f00). Try Buddha Gold and Bright Red colors in combination with #0074b4, as they are not as contrasting as a complementary color, hence, giving more hue variety to make your design stand out.
The triadic palette of #0074b4 offers a combination of cool yellow and warm magenta shades and equally high contrast between the three of them. Find triadic colors at the 120° distance from the Post It. Thus Limeade and Flirt giving maximum hue separation to use all three together.
The square color palette of Post It contains three additional colors. Thus, complementary Fire, Purple, and Green split by 90° on the color wheel. #0074b4 square combo is a palette of cool cyan, cool magenta, warm red and warm green shades that work together well.
The tetradic palette is a bit more complex than the square and has more of a rectangle shape. Post It tetradic combo consists of warm red complementary color (#b43f00) and two others. The Flirt is positioned 120° clockwise from the primary color and Jade – 120° from the complementary Fire. This palette is not recommended to use as-is. Try to tweak the saturation and brightness of #b40074 and #00b43f.
In a RGB color space, hex #0074b4 is made of 0% red, 39% green and 61% blue. In a HSL mode Post It has a hue angle of 201.33°, a saturation of 100% and a lightness of 35.29%. In a CMYK space (used in printing only), hex #0074b4 is made of 70.59% cyan, 25.1% magenta, 0% yellow and 29.41% black ink.
| HEX | #0074b4 |
| RGB Decimal | rgb(0,116,180) |
| RGB Percentage | 0%, 39%, 61% |
| CMYK | 70.59, 25.1, 0, 29.41 |
| HSL | hsl(201.33,100%,35.29%) |
| HSV (or HSB) | hsv(201.33,100%,70.59%) |
| CIE-LAB | lab(46.6926,-3.1621,-41.3946) |
| XYZ | xyz(14.4836,15.7861,45.4637) |