Berry Bush Color

#77424e

Berry Bush is calm, warm-toned shade of cool red. It is better contrasting with white. This color combines beautifully with warm cyan, warm blue or warm green

Inverse Color #88bdb1
Complementary Color #42776b
Color Shade: cool red (346.42° hue)
Color Temperature: warm
Lightness: 36.27% (better contrasting with white)
Berry Bush Color Sample
Berry Bush Color Sample

Better Alternatives To #77424e

If you're looking for a similar cool red shade, there are some better alternatives to Berry Bush Color. The Monarch Velvet color for instance is a darker and a bit more faded option, however this color has a red magenta bias. Consider a lighter and more saturated alternative called Cherry Berry (#9f4d65) for more energetic effect. Try Cherry Cocoa as it also a bit more faded and calm.

Complementary Palette

#42776b is the best complementary color to Berry Bush. Warm cyan shades generally complement the cool red hues best as they are found on the opposite end of the color wheel. The most popular #77424e complementary color is Faded Jade, as it offers maximum contrast and grab the viewer's attention.

Analogous Palette

The analogous palette of warm magenta, cool red, and warm red colors offers a soft combination of similar warm shades. The analogous colors of Cosmic are #774268 and #775042. Thus found on the left and right of #77424e on the color wheel with a 30° gap. Consider matching Cosmic and Roman Coffee colors as they work well with Berry Bush.

Split-complementary Palette

The split-complementary Berry Bush palette consists of #426877 and #427750 colors. They can be found 30° apart on either side of the complementary color (#42776b). Try Blue Bayoux and Goblin colors in combination with #77424e, as they are not as contrasting as a complementary color, hence, giving more hue variety to make your design stand out.

Triadic Palette

The triadic palette of #77424e offers a combination of cool blue and warm green shades and equally high contrast between the three of them. Find triadic colors at the 120° distance from the Berry Bush. Thus East Bay and Fern Green giving maximum hue separation to use all three together.

Square Palette

The square color palette of Berry Bush contains three additional colors. Thus, complementary Faded Jade, Dingley, and East Bay split by 90° on the color wheel. #77424e square combo is a palette of cool red, cool yellow, warm cyan and warm blue shades that work together well.

Tetradic Palette

The tetradic palette is a bit more complex than the square and has more of a rectangle shape. Berry Bush tetradic combo consists of warm cyan complementary color (#42776b) and two others. The Fern Green is positioned 120° clockwise from the primary color and Affair – 120° from the complementary Faded Jade. This palette is not recommended to use as-is. Try to tweak the saturation and brightness of #4d7742 and #6b4277.

Conversion Table

In a RGB color space, hex #77424e is made of 45% red, 25% green and 30% blue. In a HSL mode Berry Bush has a hue angle of 346.42°, a saturation of 28.65% and a lightness of 36.27%. In a CMYK space (used in printing only), hex #77424e is made of 0% cyan, 20.79% magenta, 16.08% yellow and 53.33% black ink.

HEX #77424e
RGB Decimal rgb(119,66,78)
RGB Percentage 45%, 25%, 30%
CMYK 0, 20.79, 16.08, 53.33
HSL hsl(346.42,28.65%,36.27%)
HSV (or HSB) hsv(346.42,44.54%,46.67%)
CIE-LAB lab(34.7387,24.4512,2.8605)
XYZ xyz(10.9311,8.3684,8.2469)
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