Aurora Magenta Color

#963b60

Aurora Magenta is soft, warm-toned shade of red magenta. It is better contrasting with white. This color combines beautifully with green cyan, mid blue or yellow green

Inverse Color #69c49f
Complementary Color #3b9570
Color Shade: red magenta (335.6° hue)
Color Temperature: warm
Lightness: 40.98% (better contrasting with white)
Aurora Magenta Color Sample
Aurora Magenta Color Sample

Better Alternatives To #963b60

If you're looking for a similar red magenta shade, there are some better alternatives to Aurora Magenta Color. The Burlat Red color for instance is a darker and a bit more faded option, however this color has a warm magenta bias. Consider a lighter and more saturated alternative called Mauve It (#bb4466) for more energetic effect. Try Blasted Lands Rocks as it also a bit more faded and calm.

Complementary Palette

#3b9570 is the best complementary color to Aurora Magenta. Green cyan shades generally complement the red magenta hues best as they are found on the opposite end of the color wheel. The most popular #963b60 complementary color is Ocean Green, as it offers maximum contrast and grab the viewer's attention.

Analogous Palette

The analogous palette of mid magenta, red magenta, and mid red colors offers a soft combination of similar warm shades. The analogous colors of Vin Rouge are #953b8d and #95433b. Thus found on the left and right of #963b60 on the color wheel with a 30° gap. Consider matching Plum and Sanguine Brown colors as they work well with Aurora Magenta.

Split-complementary Palette

The split-complementary Aurora Magenta palette consists of #3b8d95 and #3b9543 colors. They can be found 30° apart on either side of the complementary color (#3b9570). Try Paradiso and Apple colors in combination with #963b60, as they are not as contrasting as a complementary color, hence, giving more hue variety to make your design stand out.

Triadic Palette

The triadic palette of #963b60 offers a combination of blue cyan and yellow green shades and equally high contrast between the three of them. Find triadic colors at the 120° distance from the Aurora Magenta. Thus Chambray and Apple giving maximum hue separation to use all three together.

Square Palette

The square color palette of Aurora Magenta contains three additional colors. Thus, complementary Ocean Green, Sycamore, and Gigas split by 90° on the color wheel. #963b60 square combo is a palette of red magenta, mid yellow, green cyan and mid blue shades that work together well.

Tetradic Palette

The tetradic palette is a bit more complex than the square and has more of a rectangle shape. Aurora Magenta tetradic combo consists of green cyan complementary color (#3b9570) and two others. The Apple is positioned 120° clockwise from the primary color and Royal Purple – 120° from the complementary Ocean Green. This palette is not recommended to use as-is. Try to tweak the saturation and brightness of #60953b and #703b95.

Conversion Table

In a RGB color space, hex #963b60 is made of 49% red, 19% green and 31% blue. In a HSL mode Aurora Magenta has a hue angle of 335.6°, a saturation of 43.54% and a lightness of 40.98%. In a CMYK space (used in printing only), hex #963b60 is made of 0% cyan, 35.68% magenta, 21.17% yellow and 41.18% black ink.

HEX #963b60
RGB Decimal rgb(150,59,96)
RGB Percentage 49%, 19%, 31%
CMYK 0, 35.68, 21.17, 41.18
HSL hsl(335.6,43.54%,40.98%)
HSV (or HSB) hsv(335.6,60.67%,58.82%)
CIE-LAB lab(38.6496,41.9661,-2.2695)
XYZ xyz(16.253,10.4565,12.228)
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