Berry Color

#990f4b

Berry is deep, warm-toned shade of red magenta. It is better contrasting with white. This color combines beautifully with green cyan, mid blue or yellow green

Inverse Color #66f0b4
Complementary Color #0f995d
Color Shade: red magenta (333.91° hue)
Color Temperature: warm
Lightness: 32.94% (better contrasting with white)
Berry Color Sample
Berry Color Sample

Better Alternatives To #990f4b

If you're looking for a similar red magenta shade, there are some better alternatives to Berry Color. The French Plum color for instance is a darker and a bit more faded option, however this color has a warm magenta bias. Consider a darker and more soft alternative called Deep Claret (#771133) for more calm effect. Try Spiced Purple as it also a bit more vibrant and energetic.

Complementary Palette

#0f995d is the best complementary color to Berry. Green cyan shades generally complement the red magenta hues best as they are found on the opposite end of the color wheel. The most popular #990f4b complementary color is Salem, as it offers maximum contrast and grab the viewer's attention.

Analogous Palette

The analogous palette of mid magenta, red magenta, and mid red colors offers a soft combination of similar warm shades. The analogous colors of Jazzberry Jam are #990f8f and #99180f. Thus found on the left and right of #990f4b on the color wheel with a 30° gap. Consider matching Violet Eggplant and Tamarillo colors as they work well with Berry.

Split-complementary Palette

The split-complementary Berry palette consists of #0f8f99 and #0f9918 colors. They can be found 30° apart on either side of the complementary color (#0f995d). Try Blue Chill and La Palma colors in combination with #990f4b, as they are not as contrasting as a complementary color, hence, giving more hue variety to make your design stand out.

Triadic Palette

The triadic palette of #990f4b offers a combination of blue cyan and yellow green shades and equally high contrast between the three of them. Find triadic colors at the 120° distance from the Berry. Thus Tory Blue and Christi giving maximum hue separation to use all three together.

Square Palette

The square color palette of Berry contains three additional colors. Thus, complementary Salem, Buttered Rum, and Ultramarine split by 90° on the color wheel. #990f4b square combo is a palette of red magenta, mid yellow, green cyan and mid blue shades that work together well.

Tetradic Palette

The tetradic palette is a bit more complex than the square and has more of a rectangle shape. Berry tetradic combo consists of green cyan complementary color (#0f995d) and two others. The Christi is positioned 120° clockwise from the primary color and Blue Gem – 120° from the complementary Salem. This palette is not recommended to use as-is. Try to tweak the saturation and brightness of #4a990f and #5c0f99.

Conversion Table

In a RGB color space, hex #990f4b is made of 63% red, 6% green and 31% blue. In a HSL mode Berry has a hue angle of 333.91°, a saturation of 82.14% and a lightness of 32.94%. In a CMYK space (used in printing only), hex #990f4b is made of 0% cyan, 54.12% magenta, 30.59% yellow and 40% black ink.

HEX #990f4b
RGB Decimal rgb(153,15,75)
RGB Percentage 63%, 6%, 31%
CMYK 0, 54.12, 30.59, 40
HSL hsl(333.91,82.14%,32.94%)
HSV (or HSB) hsv(333.91,90.2%,60%)
CIE-LAB lab(33.1828,55.6466,3.329)
XYZ xyz(14.5777,7.622,7.3595)
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