Aviva Color

#c5b47f

Aviva is pale, warm-toned shade of warm yellow. It is better contrasting with white. This color combines beautifully with cool blue, warm magenta or warm cyan

Inverse Color #3a4b80
Complementary Color #7e8fc5
Color Shade: warm yellow (45.43° hue)
Color Temperature: warm
Lightness: 63.53% (better contrasting with white)
Aviva Color Sample
Aviva Color Sample

Better Alternatives To #c5b47f

If you're looking for a similar warm yellow shade, there are some better alternatives to Aviva Color. The There's No Place Like Home color for instance is a darker and a bit more faded option, however this color has a orange bias. Consider a darker and more soft alternative called Gathering Place (#ad9466) for more calm effect. Try Teak as it also a bit more faded and calm.

Complementary Palette

#7e8fc5 is the best complementary color to Aviva. Cool blue shades generally complement the warm yellow hues best as they are found on the opposite end of the color wheel. The most popular #c5b47f complementary color is Ship Cove, as it offers maximum contrast and grab the viewer's attention.

Analogous Palette

The analogous palette of warm red, warm yellow, and cool yellow colors offers a soft combination of similar warm shades. The analogous colors of Sorrell Brown are #c5917e and #b3c57e. Thus found on the left and right of #c5b47f on the color wheel with a 30° gap. Consider matching Old Rose and Wild Willow colors as they work well with Aviva.

Split-complementary Palette

The split-complementary Aviva palette consists of #917ec5 and #7eb3c5 colors. They can be found 30° apart on either side of the complementary color (#7e8fc5). Try Purple Mountain's Majesty and Glacier colors in combination with #c5b47f, as they are not as contrasting as a complementary color, hence, giving more hue variety to make your design stand out.

Triadic Palette

The triadic palette of #c5b47f offers a combination of cool magenta and warm cyan shades and equally high contrast between the three of them. Find triadic colors at the 120° distance from the Aviva. Thus East Side and Neptune giving maximum hue separation to use all three together.

Square Palette

The square color palette of Aviva contains three additional colors. Thus, complementary Ship Cove, De York, and Viola split by 90° on the color wheel. #c5b47f square combo is a palette of warm yellow, cool green, cool blue and warm magenta shades that work together well.

Tetradic Palette

The tetradic palette is a bit more complex than the square and has more of a rectangle shape. Aviva tetradic combo consists of cool blue complementary color (#7e8fc5) and two others. The Neptune is positioned 120° clockwise from the primary color and Puce – 120° from the complementary Ship Cove. This palette is not recommended to use as-is. Try to tweak the saturation and brightness of #7ec5b4 and #c57e8f.

Conversion Table

In a RGB color space, hex #c5b47f is made of 39% red, 36% green and 25% blue. In a HSL mode Aviva has a hue angle of 45.43°, a saturation of 37.63% and a lightness of 63.53%. In a CMYK space (used in printing only), hex #c5b47f is made of 0% cyan, 6.66% magenta, 27.45% yellow and 22.75% black ink.

HEX #c5b47f
RGB Decimal rgb(197,180,127)
RGB Percentage 39%, 36%, 25%
CMYK 0, 6.66, 27.45, 22.75
HSL hsl(45.43,37.63%,63.53%)
HSV (or HSB) hsv(45.43,35.53%,77.25%)
CIE-LAB lab(73.5748,-1.7326,29.2706)
XYZ xyz(43.178,46.0451,26.6905)
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